Auto Shop Coaching Blog

Helping shop owners grow into the successful entrepreneurs they imagine themselves to be.


Elephants Don’t Bite

When was the last time you heard of someone getting bitten by an elephant? As I reflect on this question, I am reminded of my former clients Mike and Larry who owned two different shops in 2010. At …
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Moving From Good to Great!

In a book by James C. Collins called Good to Great, Collins discusses the concept of The Stockdale Paradox, which is based on the experience of James Stockdale, a high-ranking naval officer who was held captive as …
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