If you’re a surfer, you don’t want to be on the back side of a wave paddling feverishly to catch up for a shot to ride on the crest. That was the crux of the …
more about Fall ShowCase: Economic Forecast and Industry Outlook

If you’re a surfer, you don’t want to be on the back side of a wave paddling feverishly to catch up for a shot to ride on the crest. That was the crux of the …
more about Fall ShowCase: Economic Forecast and Industry Outlook
In a panel led by Chris Messer, VP / Group Publisher at Endeavor Business Media, ATI’s Diamond Partners weighed in on key challenges facing shop owners during ATI’s Fall Showcase 2023. Panelists included Lauren Briggs …
more about Fall ShowCase Panel: What to Expect from 2024 and Beyond
The primary focus in recruiting and evaluation should be to find people whose natural tendencies, motivations and personalities fit your company culture. Skills can be trained and developed. Knowledge and experience are akin to a …
more about The Right Interview Questions: Your Secret Weapon for Successful Hiring
As a shop owner, you’ve likely spent a ton of time building your business, workplace culture and making your employees happy. So, when are you going to start enjoying the fruits of your labor? The …
more about How To Hire the Right Second-in-Command
The Automotive Training Institute (ATI), is excited to announce Craig Montgomery as our new President. Craig brings a wealth of knowledge and experience to ATI through his past 15 years as an executive in the …
more about ATI Welcomes New President
Just like a climber needs the right tools for a successful climb, moving from being an employee to a leader requires a set of important skills, strategies and knowledge. These are not physical tools but …
more about Climbing New Heights: Going from Employee to Manager and Beyond
One of the greatest skills for a leader is to be an exceptional communicator and listener. Then, you’ll create the culture and environment in which your associates can thrive. To become an exceptional leader, have these …
more about Four Essential Structured Conversations For Any Leader
On June 1, 2023, AutoTechIQ, BlueRecruit, LIFT Auto Repair Marketing, and ShopLoaner joined ATI’s Partner Program at the silver tier. AutoTechIQ helps Motorists who Google search issues their vehicle experiences. AutoTechIQ gives initial assistance regarding …
more about ATI Welcomes Four New Silver Partners to the Partner Program
It’s important to constantly seek ways to stay ahead of the curve and maintain a competitive edge. While there are numerous strategies and skills that can contribute to their success, one often overlooked but powerful …
more about 10 Must-Read Books for Auto Repair Shop Owners
In an auto repair shop, inventory management involves managing parts and tools used in the repair process, including everything from oil and filters to complex engine parts and diagnostic equipment. Proper inventory management in an …
more about 8 Tips to Make Your Shop Successful With Inventory Management