Archives: News

A Step-by-Step Guide to Conducting Annual Reviews

A Step-by-Step Guide to Conducting Annual Reviews

Why are annual reviews necessary? In the fast-paced world of automotive service, precision and efficiency are paramount. Service writers and technicians are pivotal in ensuring prompt and effective repairs on our customers’ vehicles. Annual reviews are not just a routine; they are a critical practice to maintain and improve the quality of service. Let’s dive…

A Leader’s Guide to Turning Underperformance Around

A Leader’s Guide to Turning Underperformance Around

Are you a leader or business owner who often grapples with the frustration of missed opportunities and untapped employee potential? You’re not alone. In today’s fast-paced and ever-evolving business world, effectively coaching underperforming or inexperienced employees isn’t just a leadership task; it’s a key driver of organizational success. When done right, this process goes beyond mere…

Why You’re Not Making Money on Labor

Why You’re Not Making Money on Labor

Many shop owners struggle to make money on labor sales — this should not be the case! Your expertise in solving automotive problems is why your customers come to you. Unlike parts, labor margin (what you make on the labor you sell) can swing based on several factors. You may feel like your technicians are…

Which Is Necessary: Employee Reprimands or Corrective Coaching?

Which Is Necessary: Employee Reprimands or Corrective Coaching?

Running a successful operation goes beyond just car counts and workflow efficiency. It heavily relies on how we handle challenges within our team, especially when employees falter or fall short of expectations. Our approach to these situations can significantly impact our business trajectory, team morale and the overall culture we foster. Two primary methods emerge when…

10 Strategies to Monetize Tire Services in Your Shop

10 Strategies to Monetize Tire Services in Your Shop

Running an auto repair shop can be a lucrative venture, especially when you tap into various avenues for revenue generation. One of the most consistent and profitable areas to explore is tire services. Tires are essential to every vehicle, and their maintenance and replacement needs provide a prime opportunity for monetization. This article will explore…

ATI Member William Wells Wins INDYCAR Race Experience

ATI Member William Wells Wins INDYCAR Race Experience

We have a winner! Congratulations to William Wells, ATI Member and owner of William Wells Three Star Tire & Auto in Columbus, MS, for winning the Indycar race experience. He and a “plus one” will enjoy a free race experience of their choice — airfare and hotel accommodations included! Want a chance at being the…

ATI Presents Second Annual Fall ShowCase for Shop Owners and Industry Leaders

ATI Presents Second Annual Fall ShowCase for Shop Owners and Industry Leaders

Automotive Training Institute (ATI), a leading coaching and training company for auto shop owners, hosted its second annual Fall ShowCase at the Hilton Baltimore BWI Airport in Maryland. Hundreds of shops attended both in-person and virtually. Created as a sister event to ATI’s annual SuperConference, Fall ShowCase highlights the best in the auto repair industry, including updates on…

Revolutionizing Automotive Repairs: The Power of Quick and Easy Payment Options

Revolutionizing Automotive Repairs: The Power of Quick and Easy Payment Options

In the fast-paced world of automotive repair, convenience is critical. Today’s consumers expect efficient service and hassle-free transactions, which extend beyond the actual repair process. Offering quick and easy payment options for automotive repairs is not just a customer-centric strategy; it can significantly benefit both repair shops and their clients. Read the complete article at Motor…

Fall ShowCase: Economic Forecast and Industry Outlook

Fall ShowCase: Economic Forecast and Industry Outlook

If you’re a surfer, you don’t want to be on the back side of a wave paddling feverishly to catch up for a shot to ride on the crest. That was the crux of the presentation ATI executive coach Mike Bennett made on the stage this morning at the ATI Fall ShowCase. Using a plethora…

Fall ShowCase Panel: What to Expect from 2024 and Beyond

Fall ShowCase Panel: What to Expect from 2024 and Beyond

In a panel led by Chris Messer, VP / Group Publisher at Endeavor Business Media, ATI’s Diamond Partners weighed in on key challenges facing shop owners during ATI’s Fall Showcase 2023. Panelists included Lauren Briggs from NAPA Auto Care, John Eades from Motor Supply Co., Dr. Mark Hale from Facepay, PJ Leslie from Tekmetric, and…