Running a successful operation goes beyond just car counts and workflow efficiency. It heavily relies on how we handle challenges within our team, especially when employees falter or fall short of expectations. Our approach to …
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10 Strategies to Monetize Tire Services in Your Shop
Running an auto repair shop can be a lucrative venture, especially when you tap into various avenues for revenue generation. One of the most consistent and profitable areas to explore is tire services. Tires are …
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ATI Member William Wells Wins INDYCAR Race Experience
We have a winner! Congratulations to William Wells, ATI Member and owner of William Wells Three Star Tire & Auto in Columbus, MS, for winning the Indycar race experience. He and a “plus one” will …
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ATI Presents Second Annual Fall ShowCase for Shop Owners and Industry Leaders
Automotive Training Institute (ATI), a leading coaching and training company for auto shop owners, hosted its second annual Fall ShowCase at the Hilton Baltimore BWI Airport in Maryland. Hundreds of shops attended both in-person and virtually. Created …
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Revolutionizing Automotive Repairs: The Power of Quick and Easy Payment Options
In the fast-paced world of automotive repair, convenience is critical. Today’s consumers expect efficient service and hassle-free transactions, which extend beyond the actual repair process. Offering quick and easy payment options for automotive repairs is …
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Fall ShowCase: Economic Forecast and Industry Outlook
If you’re a surfer, you don’t want to be on the back side of a wave paddling feverishly to catch up for a shot to ride on the crest. That was the crux of the …
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Fall ShowCase Panel: What to Expect from 2024 and Beyond
In a panel led by Chris Messer, VP / Group Publisher at Endeavor Business Media, ATI’s Diamond Partners weighed in on key challenges facing shop owners during ATI’s Fall Showcase 2023. Panelists included Lauren Briggs …
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The Right Interview Questions: Your Secret Weapon for Successful Hiring
The primary focus in recruiting and evaluation should be to find people whose natural tendencies, motivations and personalities fit your company culture. Skills can be trained and developed. Knowledge and experience are akin to a …
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How To Hire the Right Second-in-Command
As a shop owner, you’ve likely spent a ton of time building your business, workplace culture and making your employees happy. So, when are you going to start enjoying the fruits of your labor? The …
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ATI Welcomes New President
The Automotive Training Institute (ATI), is excited to announce Craig Montgomery as our new President. Craig brings a wealth of knowledge and experience to ATI through his past 15 years as an executive in the …
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