“I can’t raise my labor rate to that!” This is a common phrase ATI’s coaches hear from members after calculating where the labor rate needs to be relative to labor costs. The disconnect is that …
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In November I wrote a post on how to avoid the slow slump season during the winter months. Now, we’re at the time of year when car count starts to ramp up regardless of what geographical area …
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Giving discounts properly in your auto shop is essential for attracting and retaining customers, building a positive reputation, and managing finances. Every shop management software system has a procedure to reduce customer repair order totals …
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Often, there can be a disconnect between the techs and service advisors, also considered the front and the back of shops. Service advisors and techs, at times, do not speak the same language and may …
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“I don’t have enough cars.” I frequently hear this from shop owners when they start working with me. On rare occasions, it is true; when this happens, we identify what is causing the problem and …
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A few months ago, I wrote a blog concerning marketing that would help make an impact on keeping customer visit count consistent regardless of weather, holidays, or any other type of pattern. However, since some …
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It’s the start of a new year which naturally makes us reflect back on how the previous year went. As easy, difficult, surprisingly sane, or crazy as we may think 2022 went, let’s see what …
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Let’s not blame “that time of the year” for not marketing properly and having no traffic in your shop. These days there are more than just a few automotive repair facilities claiming the slow-down in …
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Digital vehicle inspections (DVIs) are central to providing a 21st-century experience to your customers. Just as streaming revolutionized the entertainment industry, digital communication has drastically transformed all consumer service industries. Within auto repair, DVIs enable …
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Most auto repair shop owners feel like they’ve been through some of the toughest years ever. We faced COVID as an essential service provider. We faced extreme challenges to our parts availability and increased pricing …
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