There once was a restaurant that had a good reputation but wanted to stand out from the crowd. So one day, the owner brought in a jar of homemade pickles. These pickles were amazing! The
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Learn how Creating Attachment will set you apart from your competition! Be the premier place to work and be the uncopyable provider of services in your market. It is hard to be consistent with your
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Do you want to become great without having to wait? I just read something that can help you with this. In his book The Compound Effect, Darren Hardy introduces the reader to three friends: Larry, Scott,
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I was working in a shop the other day; what a great day it was! Customers came in to have work done on their cars and the phone was ringing off the hook—it was wonderful
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How do they do it? I asked this question several years ago, as a new member of my local Toastmasters International club. The meetings were held every Tuesday, and the room was always packed with aspiring
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Who is usually the lowest paid person in your auto repair shop? Most of the time, it is the shop owner. When we account for every hour you spend working at the shop open to
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It was the worst recording of an incoming phone call that I’d ever heard. It was so bad that I was sure Ashton Kutcher would appear to confirm that the call was really fake and
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You just got a bad review on Google. It’s a 1-star with a nasty one-sided story about what a terrible job you did, or how your shop ripped them off. As the shop owner, your
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Calling a place of business to get a task taken care of, make an appointment, or just to gather information can be a dreaded event. Many people will put off the call because they know
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One of my members owns a very successful shop on the west coast. Despite COVID restrictions, wildfires, and being in a fairly small city, his shop thrives. His car count has stayed strong, his technicians
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