Everyone is aware that finding the right hire is difficult. So, when you have the right employees, you’re in the best position to succeed. The fact is, it’s so much easier to achieve the business …
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Automotive Training Institute (ATI), a leading coaching and training company for auto repair and collision shop owners, announced that they reached a new milestone — a combined total of $2 billion gross profit improvement “lift” …
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How much do you and your team practice at the service desk in preparation for your game day? How do we expect our service desk to be the best when we give them virtually no practice or …
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Go digital with AutoVitals! This preferred supplier has been helping ATI members operate more efficiently by replacing paper and manual processes with digital solutions for managing automotive shop workflow. Their software platform automates every touch …
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If you find yourself constantly hiring new techs, shouldn’t the focus change to how to keep and develop the employees you have? Don’t get me wrong, we need to find them as well, and I’m going …
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Automotive Training Institute (ATI), the leading automotive business coaching and training company, is partnering with Profit First Professionals to extend their mission of “eradicating entrepreneurial poverty” to the automotive repair and collision industry. Beginning in …
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I have learned so much about the people I help, the resiliency of the automotive repair industry, and even a little more about myself. I would like to share some of these lessons, along with takeaways that are featured on ATI’s COVID-19 Checklist. It will help you prepare just in case we find ourselves in …
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ATI’s Geoff Berman is an aftermarket veteran and coach who has impacted a lot of lives simply by being effective in communicating with the younger generation. His approach is subtle and direct, patient and humble. …
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Time and money are what we hold in high regard. If you’re under the belief your area will not tolerate a high labor rate, but can’t open the payroll checkbook to pay a tech anything …
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When I’m coaching shop owners around the country, a common question I’ll ask is: How is business this week? One of my members who was really struggling answered: “We are slow, I need more cars.” …
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