Auto Shop Coaching Blog

Helping shop owners grow into the successful entrepreneurs they imagine themselves to be.


Recognize outstanding effort by employees

How to Grab Your Customer’s Attention

Recognize outstanding effort by employees

My wife and I were having breakfast at a local chain restaurant. “William,” the waiter, was friendly, the service was timely, and the food was tasty. Towards the end of our visit, William handed me
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Appearance counts

How to Avoid a Terrible Shop Visit

Appearance counts

As a district manager, I hated when my regional manager would visit without notice. One day, I received a call from “Rick,” my regional manager. He said he was in town and wanted to visit
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Pay with credit card at the holidays

5 Tips for a More Profitable Holiday Season

Pay with credit card at the holidays

For most auto repair shop owners, the holiday season is challenging. Car count dwindles as customers prioritize shopping and feasting over maintenance and repair services. Travelers tend to be impatient and our service advisor becomes
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Do you try to block change?

The Greatest Predictor of Shop Owner Failure

Do you try to block change?

In 1991, a group of psychics joined forces to start The Psychic Friends Network. Singer Dionne Warwick was the host of this popular show that used infomercials to attract its customers. By 1994 the show
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Celebrate 2020 as your best year ever!

How to Accomplish Great Things in 2020

Celebrate 2020 as your best year ever!

I would count to ten and take deep breaths before my coaching calls with “Tom.” Tom is a shop owner who would agree to do certain things but never followed through. For example, he would
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Frustrated businessman dealing with failure

The Top 3 Factors That Lead to Failure

Frustrated businessman dealing with failure

It was August of 2009, and I was the new guy. As a rookie coach, I was curious as to why some shop owners experience great success, while others lose money on the bottom line
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High bar, high jump

How to Raise the Bar at Your Shop

High bar, high jump

Are you looking to raise the bar? One morning I came across a video from John Taffer, the host of “The Bar Rescue” reality show. I was surprised to hear that he’d been working with
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Keep your shop technicians happy

3 Easy Tips for Keeping Great Employees Happy

Keep your shop technicians happy

If you’re like most shop owners, one of your biggest challenges is finding and keeping great employees. You know that without high-quality techs and service advisors you can’t build a successful shop. And, if you’re
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