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How Great Follow-Up Skills Increase Sales and Referrals

In this age of digital technology, communication is slowly becoming a lost art—and along with it, customer follow-up. If you’re not good at customer follow-up, you’re missing out on a fortune. Of the million things sales reps must deal with, following up is such a key aspect of the job. While reps are jumping from one call to the next, updating your CRM and addressing new leads, inevitably, deals are falling through the cracks. Discover how to master the follow-up process to close more deals and build loyalty.

Read the complete article at Motor Age