“I don’t have enough cars.” I frequently hear this from shop owners when they start working with me. On rare occasions, it is true; when this happens, we identify what is causing the problem and get more cars in the door within a few weeks. Most of the time, however, it is not true. If…
A few months ago, I wrote a blog concerning marketing that would help make an impact on keeping customer visit count consistent regardless of weather, holidays, or any other type of pattern. However, since some of us didn’t market right, we’re in the aftermath — the car count slowed down, and we’re fretting about how…
It is that time of year to get all your ducks in a row — spend time thinking about what you want to accomplish for the year, make the selections, and put them down on paper as smart goals (specific, measurable, attainable, relevant, timebound). It is so important to set your sights on exactly what dreams…